New Website Launch | Soul Expression Jewelry

I began my handmade jewelry business "PIC Creations" just over six years ago. It was born out of my love for the beauty and inspiring energy of gemstones. Gemstones are not only beautiful, but they are tools of empowerment. Wearing them on your body enables you to tap into their unique energy. 

"PIC", in the name PIC Creations, was derived from my company that was called Phoenix Image Consulting. I was an Image Consultant (Personal Stylist), and my purpose was to help people discover the colours and style that would represent who they were in the best possible light. The logo for my business was a phoenix because it is a symbol of transformation and empowerment. These qualities were what I wanted my clients to experience through the image services I provided. There is absolute truth in the statement, "When you look good, you feel better."  Over time, my love for gemstones shifted my emphasis from image consulting towards my jewelry company. 

New Website | Soul Expression Jewelry

I am so excited to be sharing with you today that I am launching my jewelry business under a new name Soul Expression Jewelry and on a new website. I am thrilled to be taking this step forward. Soul Expression Jewelry is a handmade jewelry line created with gemstones and symbols that are intended to make a meaningful connection with the wearer. My "Zodiac Collection" remains a signature element of my line. It is based in my long-time interest in astrology that began in my early teens. All of my pieces have a unique vibe, or a story to tell. They are either limited edition, or are one-of-a-kind. 

It is my intention that while wearing my pieces my clients feel inspired to let their soul shine. Our soul is the essence of who we are. In many traditions, the butterfly is a symbol for the soul which made it the perfect logo for my new business. An infinity symbol is the body of the butterfly in the logo to represent the eternal nature of the soul. I created two mantras for the brand, "Live Your Truth", and "Express Your Soul". They were inspired by my belief that a life filled with joy is possible when we are living in alignment with who we are, and when we are shining our light into the world. 

To celebrate this new evolution, I am offering everyone that subscribes to  my newsletter 15% off their first jewelry order! Click this link to  sign up for the newsletter to receive updates and inspiration. I will continue to share good vibes  on social media, and in my blog. Like my social accounts (Facebook, Instagram, Pinterest) so that we may get, or stay, connected! :)    

 With love and soul,







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